This is not a normal rice puff! It is an organic multigrain & buckwheat rice puff stick made from food grains, fruits & vegetables. It’s packed with important nutrients (vitamins, minerals ) for a baby’s growth & development. It is puffed from pure whole organic rice and coated with organic fruit juice, fruits, and vegetable powder. A long stick shape is the perfect size for babies to train their self-feeding and pick-up skills. This is a perfect choice of finger foods. It’s not only nutritious, but it also easily melts in the mouth and it’s not heaty.